Where Heritage Meets Modern Country Living

Our Story

For decades, AlanPaine has been the trusted name in country attire, crafting clothing that bridges the gap between timeless tradition and contemporary comfort. Born from a passion for the great outdoors and refined living, our collections reflect the authentic spirit of country lifestyle while meeting the demands of modern enthusiasts.

At Country Style Attire, we believe that quality clothing should enhance your experience, whether you’re on the shooting field, exploring nature, or enjoying casual elegance in everyday life.

Designed for the Country Lifestyle

Our clothing speaks to those who appreciate the finer things in life but refuse to compromise on performance and practicality. We understand the unique needs of country living—the unpredictable weather, the need for durable yet comfortable fabrics, and the desire for style that transitions seamlessly from field to town.

From our waterproof shooting breeks to our premium cashmere knitwear, every piece is thoughtfully designed to solve the real-world challenges faced by outdoor enthusiasts and country lifestyle adherents.

Our Core Values

Quality Craftsmanship

We source only the finest materials—from Scottish tweeds to premium lambswool and cashmere—ensuring each garment offers exceptional durability and comfort.

Perfect Fit & Function

Our designs balance classic silhouettes with modern fits, creating clothing that moves with you while maintaining its elegant appearance throughout your activities.

Authentic Heritage

We honor traditional British craftsmanship while innovating to meet contemporary needs, creating pieces that tell a story and become cherished wardrobe staples.

Accessible Luxury

We believe premium country attire should be within reach, offering exceptional value through direct pricing and regular promotions on our collections.

Our Collections

From our exclusive Axford and Aylsham collections to our Classic Knitwear ranges, each product category is curated with purpose. Our shooting clothing combines technical performance with country elegance, while our knitwear collections offer unparalleled comfort and style for every season.

We take pride in offering specialized pieces you won’t find elsewhere—like our tweed-lined waistcoats, performance shooting coats, and heritage-inspired breeks—all designed to serve specific needs within the country lifestyle.

Join Our Community

When you choose AlanPaine, you’re not just purchasing clothing—you’re investing in pieces that will accompany you on countless adventures and become part of your story. Our global community of country lifestyle enthusiasts shares a common appreciation for quality, authenticity, and the great outdoors.

Discover the difference that heritage craftsmanship and thoughtful design can make in your wardrobe.